Innovation Challenge Order
Highlight your innovative new products and services to senior buyers at the show.
The Innovation Challenge provides a great level of exposure for a small amount of investment. Entries are strictly limited, so do not miss out on this great opportunity.
Day 1 of the show:
- Visitors vote for their top 3 favourite new products at the Innovation Challenge Gallery where your product image and information will be showcased.
- At the end of the day, the ten products with the most votes will automatically go through to the live final on the next day.
Day 2 of the show:
- IF your product is one of the top voted for products you will be awarded a 90 second verbal pitch to a panel of top industry judges in the Innovation Challenge LIVE final.
- After deliberation the judging panel will award the product as a bronze, silver or gold winner.
You can enter up to 3 individual products/flavours at £409 + VAT each. If you want to enter with a new product range, please choose one flavour and upload an individual product shot. We process the entries each time, so when you have finished one, just simply return to this page to fill out another.
For just £409 + VAT an entry into the Innovation Challenge provides you with:
- Space onsite in the Innovation Challenge Gallery (100 words about your innovative product, full colour product image, stand number)
- Your exhibitor listing and stand highlighted in the Show Guide
- Your innovative product displayed on a dedicated Innovation Challenge page on our website
- “Vote for Us” social media graphics and poster to promote your involvement in the Innovation Challenge
Your product must have been launched since October 2024 or launching at the show to be considered for the Innovation Challenge.