Smart Applications Management (SAM) is a not-for-profit membership organisation, created in 2010 to help local councils, bus operators and public sector bodies realise the benefits of ITSO smart ticketing. We are the UK’s largest independent ITSO smart ticketing Managed Service provider and led the UK in commissioning and hosting the National Procurement Framework for smart and integrated ticketing services and goods. We continue to be at the forefront of smart ticketing innovation and development, delivering high-quality smart ticketing solutions and helping shape the future of smart ticketing in areas such as scholars ticketing, ITSO on mobile and on-bus contactless EMV payments.